Manufacturers Association of Israel

The Manufacturers’ Association of Israel (MAI) is the umbrella organization and representative body of all industrial sectors in Israel including the private, public, kibbutz, and government industries. With a membership of over 1,800 organizations responsible for more than 90% of the industrial output, the Manufacturers’ Association of Israel is the largest and most influential economic organization in the country. Avraham (Novo) Novogrotzky has led the organization as President since January 2026. He succeeded Dr. Ron Tomer, who served two consecutive three-year terms starting January 30, 2020. Novogrotzky brings over 40 years of experience in Israeli industry, having served as CFO of Scitex Israel, CEO of Packer Steel, and CEO of Africa Israel Investments until 2019. He currently serves as active chairman of steel manufacturer Hod Assaf Industries, and has chaired the MAI's Metal, Electrical and Infrastructure Industries Association since 2022. The association's Director General is Ofer Sachs, a former Israeli ambassador to Italy, who takes office on 1 November 2026, succeeding Rubi Ginel, who held the post for about ten years. Headquartered in Tel Aviv, the Manufacturers’ Association of Israel has three other regional branches. The Northern branch, located in the city of Haifa, serves over 600 different member organizations which are responsible for around one third of all the industrial manpower in Israel. The Jerusalem branch, located in the city of Jerusalem, serves over 130 different member organizations. The Southern branch, located near the city of Be’er Sheva, serves over 350 different member organizations.