Hansje van Halem

Hansje van Halem is a Dutch graphic designer and type designer. Her work is typified by geometric, repetitive, sometimes almost psychedelic patterns. She works at the intersection of text, illustration, pattern, colour, texture, distortions, interruptions, variations, symmetry, systematic approach and irregularities. Van Halem combines the more open rules of patterns with the tighter ruleset of typography and explores the boundaries of type design. She uses the viewer’s distance to the work to move at the edge of legibility and non-legibility. In her understanding background and type should become one layer. Important to her are the process itself, “playing” around and working with trial and error. Her commissions rather revolve around the creation of identities, whole covers and patterns than individual fonts.